Marketing

Technical Business Analyst

Pune, Maharashtra
Work Type: Full Time

We are seeking a highly motivated and detail-oriented Technical Business Analyst to join our team. As a Technical Business Analyst, you will play a crucial role in bridging the gap between technical development teams and business stakeholders. You will be responsible for contributing to technical content, working on various marketing initiatives, and engaging with the cybersecurity development community.


We are looking for an ideal candidate who is a creative problem solver at heart who thrives in a team environment.


You will work with the marketing and business development team to work on technical content, manage and oversee relationships with new and existing partners through high-touch networking, lead generation, and market research. Candidate is responsible to work with the Managing Partner and marketing team to scale the business and also help organize the internal processes. The role requires planning, direction, and most importantly execution to develop and grow revenue in accordance with targets.


Key Responsibilities:
  • Liaisoning technical + business.
         Create detailed and precise documentation including functional specifications, use cases, process flows, and system design documents.
         Collaborate with technical team to generate content and marketing collaterals
         Conduct thorough assessments to understand current business processes and identify areas for improvement.
         Maintain and update documentation as project requirements evolve.
  • Collaboration and Communication:
         Act as a liaison between technical teams and business stakeholders, ensuring a clear understanding of requirements and       expectations.
         Facilitate meetings, workshops, and presentations to communicate project status, findings, and recommendations.
  • Solution Evaluation:
         Evaluate technical solutions to ensure they meet defined business requirements and objectives.
         Conduct thorough testing and validation to confirm the quality and functionality of developed solutions.
  • Continuous Improvement:
         Stay updated on industry trends, best practices, and emerging technologies relevant to our business processes.
         Proactively identify opportunities for process optimization and system enhancements.
  • Working with the executive team to develop a comprehensive digital business strategy and assisting with its execution.
  • Establishing a pipeline of core digital marketing activities and ensuring that the pipeline is aligned with the company’s revenue targets and digital marketing goals.
  • Maintaining metrics and quality service by establishing and enforcing organization standards.
  • Assessing new business opportunities with a strong revenue target in mind.
  • Identifying, exploring, and evaluating business opportunities, performing risk assessment, and mitigating potential risks.
  • Gathering market and customer information.
  • Engage with the technical team to identify new opportunities within existing client businesses or contacts. Maintain strong and prosperous working relationships with key clients.

          Requirements:
  • Enthusiastic and passionate – genuinely love digital and enjoy solving problems.
  • Digital industry experience and knowledge.
  • Knowledge of digital marketing best practices.
  • Excellent written and verbal communication skills.
  • Ability to develop and maintain strong and collaborative relationships internally and externally.
  • Pursuing leads and moving them through the sales cycle.
  • Attending conferences and industry events.

    Expected Qualifications:
  • Bachelor's degree in Business Administration, Computer Science, Information Systems, or a related field.
  • Proven experience as a Business Analyst, preferably in a technical environment.
  • Strong analytical and problem-solving skills with attention to detail.
  • Excellent communication and interpersonal skills, with the ability to convey technical concepts to non-technical stakeholders.
  • Proficiency in Google Workspace, Microsoft Office Suite, Excel, etc.
  • Familiarity with CRM systems, ERP systems, etc. is a plus.

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